When patients don’t proceed with treatment you’ve diagnosed or, worse, when they don’t even show up for appointments, they are sending you the message that dentistry isn’t worth the investment. You could blame it on the economy and watch your practice dwindle, or you could ask yourself “What can we do to turn this around?

Coordinating your hygiene retention program with your internal marketing program can be beneficial because (1) you may be able to reactivate patients who otherwise have been delinquent in their hygiene program, and (2) you may be able to stimulate interest in additional wanted and/or needed treatment.

Dr. Charles Blair, author of Coding with Confidence and Insurance Solutions newsletters and leading expert in practice profitability, fee analysis, insurance coding strategies and overhead control, recently participated in the Jameson webinar series on top coding errors and the steps you can take to utilize the most up-to-date coding tactics for an organized and efficient practice.

REMEMBER: JOIN US FOR A LIVE, FREE WEBINAR ON APRIL 3RD AT 12:00PM CST.
Register today at www.JamesonManagement.com/Webinars.

CPR: Answers to Key Questions Dental Teams Need to be Asking
By Dr. Brad Guyton

Why is CPR important?
The primary goal of CPR is to deliver oxygen to the brain. On average, it takes ten minutes for emergency support to arrive after a 911 call. It only takes four to six minutes without oxygen before the brain starts to die.

NOTE: Register for a complimentary, LIVE webinar with Tabitha Jaquay Fernandez on this very topic on Tuesday, March 6, 2012 at 12:00pm CST. Visit www.JamesonManagement.com to register today!

Do you have measurable goals set in motion for 2012? Goal setting is a hot topic at the start of a new year. Do you dismiss the topic before you really get started? Many professionals already accept themselves as either being goal setters, or not. Some just set vague goals in their minds. Others have only financial goals. Accept the challenge to think through goal setting this year in a new way.

The case presentation is the fulcrum of your practice. It really doesn’t matter how well you perform the dentistry itself, make a financial arrangement, schedule an appointment or anything else, if a person doesn’t first decide that they want the dentistry. People buy what they want long before they buy what they need.